BUNAYYA, Riana Pratiwi; SUGIONO, Arif; SAPTIANI, Fenny. THE ROLE OF INTEGRATED MARKETING COMMUNICATIONS ON PURCHASE DECISION (Survey on Creative Industry of Culinary Sub-Sector in Bandar Lampung). Jurnal Kompetitif Bisnis, [S. l.], v. 1, n. 5, p. 8, 2021. Disponível em: https://www.jkb.fisip.unila.ac.id.121-50-32-50.cpanel.site/index.php/jkb/article/view/93. Acesso em: 12 jun. 2026.